Customer Marketing & Community
Drive growth with customer marketing and community.
How Customer Marketing can transform your product strategy today
Product Marketing Alliance Summit | March 2024
Building your personal customer marketing brand
Customer Marketing Alliance Virtual Summit | October 2023
RevCon 2023 Session:
How to harness the power of customer marketing for growth
It seems like every business now understands the need for customer marketing, but do they really understand how to develop this program to impact the business? Customer Marketing is so much more than just customer references and case studies, learn how you can partner with this team to drive growth.
In this session, you can expect to learn:
➡ Some fundamentals of customer marketing and how to develop a customer marketing vision and strategy
➡ A framework that customer marketing teams can use to drive advocacy at scale and address business challenges
➡ Key ways to partner with customer marketing to drive growth
Finalist for The Cap Awards: Advocacy Mindset Award 2023
Finalist for The Cap Awards: Advocacy Mindset Award 2023
Why Customer Marketing and Community are the perfect partners for Customer Success
Catalyst Software let me talk about two of my favorite things... Customer Marketing and Community, and why they are the perfect partners for Customer Success.
Some highlights: Learn why your company should invest in Community, what good engagement really looks like, and how a tight interlock between Customer Marketing, Community, and Customer Success can scale your efforts and build better experiences for your customers.
Influitive LIVE 2020: Pivoting to a digital-first strategy and launching a community in 29 days
Influitive Blog: 15 Ways Real Marketing Pros Create High-Performing Advocacy Programs
Influitive Blog: 8 Lessons Learned in Building and Scaling Advocacy Programs
